I’m Sami, and I love teaming up with creative minds to make magic happen. I revel in sharing your story with the world through thoughtfully-crafted imagery, wording and placement.

And let’s be honest, work’s just better when you have a little fun!

After 15 years in promotions, marketing and business management in a variety of industries, I entered into the world of publicity in 2011 and have found tremendous joy in helping all types of creative souls step into the limelight. I’ve sat shotgun on strategy, booked national tours for authors and musicians, worked hand-in-hand with major media outlets, organizations and influencers all over the world. It’s all about building your community.

Roger Charlie is named for my grandpa in honor of his service to our country, as well as his incredible legacy. I grew up in our family business he started in 1953. I strive every day to uphold his keen business ethics and values.
I am a very proud mama of two tiny, hilarious, kind-hearted kids!
My husband writes and licenses his own music, and we work together often on booking and design projects. His children’s music is a huge hit with libraries in the Rocky Mountain region where he offers children’s programming, as well as a regular music storytime at The Bookies and our neighborhood VFW-turned-coffee-bar The Table Public House.
I’m a founder and creator of Songs For Jake. Music, music, music - all for one really big music fan: my brother Jake. Maybe you have some music to share, as well?
I. Live. To. Travel. I’ve been slowing crossing off my states (1 to go!) and am forever working my way around the world. It breaks my heart I’ll likely never see the entire planet before I die, but I’m working on one helluva resume on AirBnB.
And oh yeah, I’m kind of design obsessed and will *almost* always accept an invite to paint, build or re-purpose a furniture item or home. We remodeled our entire house top to bottom. You can see our hard work on Instagram (#the1930sFox) and we were even featured on Apartment Therapy!

I have a Bachelor’s in Journalism and Minor in Graphic Design from Northern Arizona University.
I have a Masters in Business and Entertainment Management from University of Colorado - Denver.
I studied international business operations in London directly from faculty at The O2 Arena, 2012 Olympics Committee, Wimbledon, and Sound City, Liverpool's annual music festival. Liverpool is the bee’s knees!
I interned for one full-year at AEG LIVE Denver in both promotions and contracts and also at Alice 105.9 under this totally boss chic. She’s since moved to Ohio and has even won a Country Music Award for her incredible work on B-105 in Cincinnati!
I served for three years as Chairman of the Board for Stories Without Borders.
I am a proud member of the NARAS | Grammy’s.